The word “Choice” has become a synonym for “Freedom,” but real-life choices can can bewildering and paralyzing. The actual process of individual choice is emotion-laden, and rarely rational.
The “Ideology of Choice” may be manipulated by vested interests to avoid meaningful social change. Dr. Renata Salecl explained how in a presentation to the Royal Society for the encouragement of Arts, Manufactures and Commerce (RSA), visually interpreted here by Cognitive Media.
Related:
“The Paradox of Choice,” Renata Salecl, RSA July 8, 2010 (video)
Renata Salecl, Wikipedia
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