The Ideology of Choice

The word “Choice” has become a synonym for “Freedom,” but real-life choices can can bewildering and paralyzing. The actual process of individual choice is emotion-laden, and rarely rational.

The “Ideology of Choice” may be manipulated by vested interests to avoid meaningful social change. Dr. Renata Salecl explained how in a presentation to the Royal Society for the encouragement of Arts, Manufactures and Commerce (RSA), visually interpreted here by Cognitive Media.

Related:

“The Paradox of Choice,” Renata Salecl,  RSA July 8, 2010 (video)

Renata Salecl, Wikipedia

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Bullet Points

— “‘PowerPoint makes us stupid,’ Gen. James N. Mattis of the Marine Corps, the Joint Forces commander, said this month at a military conference in North Carolina. (He spoke without PowerPoint.) Brig. Gen. H. R. McMaster, who banned PowerPoint presentations when he led the successful effort to secure the northern Iraqi city of Tal Afar in 2005, followed up at the same conference by likening PowerPoint to an internal threat.

‘It’s dangerous because it can create the illusion of understanding and the illusion of control,’ General McMaster said in a telephone interview afterward. ‘Some problems in the world are not bullet[point]-izable.'”

“We Have Met the Enemy and He Is PowerPoint,” Elisabeth Bumiller, New York Times.