“Casually mentioning a female instead of a male name was sufficient to impair men’s cognitive performance,” according to a research team from Radboud University in the Netherlands. “Moreover, these effects occur even if men do not get information about the woman’s attractiveness.”
When heterosexual males interact with attractive women, they put so much effort into trying to make a good impression that they don’t have the resources left to think clearly. Caveat: by “males” the scientists mean their usual research animals, university students.
“Sex on the Brain Proves Costly for Men,” Tom Jacobs, Miller-McCune
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Image (“American Male Mind”) by Mike Licht. Download a copy here. Creative Commons license; credit Mike Licht, NotionsCapital.com
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