Japan’s national culinary treasure, sushi, was automated in 1958, when Yoshiaki Shiraishi, the Henry Ford of sushi, opened the first kaiten sushi (回転寿司 “revolving-sushi”) restaurant in Osaka. Today, the $5.1 billion business of conveyer belt sushi is dominated by four giant chains: Sushiro, Kura Sushi, Hama Sushi, and Kappa Sushi.
Competition between the big 4 firms is keen as a sashimi bōchō knife, and led to some bluefin-tuna-sized scandals this year. Last month, Tokyo police smelled something fishy, and arrested the president of Kappa Sushi for stealing corporate secrets from rival Hama Sushi. He later resigned. And in June, Japan’s Consumer Affairs Agency reprimanded Sushiro for promoting a sea urchin sushi 90 percent of their outlets didn’t actually carry.
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