Archive for the ‘advertising’ Category

Resistance Radio

March 17, 2017

“At SXSW in Austin last week, as part of a marketing campaign for ‘The Man in the High Castle,’ Amazon launched ‘Resistance Radio,’ a fake Internet-based radio station broadcast by the fictional American ‘Resistance’ from the show.

‘Hijacking the airwaves, a secret network of DJs broadcast messages of hope to keep the memory of a former America alive,’ the website said. Click through, and an interactive image of an antique, dual-knob radio appears while mod tunes drift through your computer’s speakers. In between songs, DJs on three different stations speak about how to fight the ‘Reich’ in America.

Soon #ResistanceRadio, the campaign’s sponsored hashtag, spread like wildfire on Twitter. Some Trump supporters seemingly mistook it for an anti-Trump radio station and expressed their displeasure. (Amazon founder Jeffrey P. Bezos owns The Washington Post.)”

— “Amazon launched a fake radio station to promote ‘The Man in the High Castle.’ Angry Trump supporters thought it was real.” Travis M. Andrews, Washington Post

More: 

“The High Castle’s anti-Nazi radio station,” Sean O’Neal, A.V. Club

Resistance Radio: Tune in here.

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Short link: http://wp.me/p6sb6-piN

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Snoopy Is Now a Shelter Dog

October 25, 2016

Snoopy Is Now a Shelter Dog
After 31 years (217 in dog years), MetLife has sent snoopy to the pound. The huge corporation is retiring the cartoon canine as its mascot and speechless spokes-puppy. Many U.S. insurance customers who grew up reading the “Peanuts” comic strip have moved to that Big Retirement Home in the Sky, MetLife plans to spin off U.S. consumer insurance soon anyway, business customers don’t fancy cute cartoons, and prospective international customers have never heard of Snoopy.

The MetLife move will take $12 million a year out of Snoopy’s food bowl. Look for a hungry, crestfallen 66-year-old beagle at your neighborhood’s cartoon animal shelter.

More:

“MetLife is cutting ties with Snoopy after 31 years,” Ashley Rodriguez, Quartz

“MetLife Grounds Snoopy. Curse You, Red Baron!” Christine Hauser and Sapna Maheshwari, New York Times

“MetLife Drops Snoopy: 5 Promising Career Options for the Out-of-Work Pup,” Kelli Bender, People

Bonus: Here’s one for you Trump supporters:

“Was Snoopy fired by MetLife for being too white?” Ed Straker, AmericanThinker

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Short link: http://wp.me/p6sb6-oHg

Image by Mike Licht. Download a copy here. Creative Commons license; credit Mike Licht, NotionsCapital.com

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Handy as Roller Skates, Twice the Fun

September 24, 2016

The Renault Dauphine comes to America, 1959.

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‘I Took Me Some Steel ….’

September 3, 2016

1956 Dodge TV commercial, via Jeff Quitney. Great scenes of 1957 model year cars and the Chrysler assembly plant.

There’s not much singing on the Ford assembly line these days, of course. Robots don’t sing, they whirr:

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As Seen on TV: Rx Drugs

September 1, 2016

The American Medical Association wants the FDA to ban direct-to-consumer prescription drug TV commercials. Joss Fong explains what 20 years of drug commercials are doing to Americans’ health.

More:

 “American Medical Association urges ban on TV drug ads,” Wm. Justin Moyer, Washington Post

“Influence of Patients’ Requests for Direct-to-Consumer Advertised Antidepressants,” Richard L. Kravitz, MD et al., JAMA, April 27, 2005

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Make America Grapenuts Again

May 7, 2016

Fix America’s crumbling infrastructure with Kellogg’s Whole Wheat Pep Flakes Cereal. Superman says so. It’s the American Way.

h/t: Ira Gallen

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DC Politics: Underwood, Underground

March 3, 2016

DC Politics: Underwood, Underground

Navy Yard Metro Station, March 3, 2016.

Update:

“’House of Cards’ Season 4 Is Less Vulgar Than Real Politics,” Ian Crouch,” The New Yorker

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Snapshot by Mike Licht. Download a copy here. Creative Commons license; credit Mike Licht, NotionsCapital.com

Comments are welcome if they are on-topic, substantive, concise, and not boring or obscene. Comments may be edited for clarity and length.

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Trump Steaks: Tough to Swallow

February 5, 2016

Trump Steaks: Tough to Swallow

Donald Trump may play a successful business tycoon on TV, buts he’s made lots of bad deals in the real world: failed casinos, an airline, vodka, a mortgage company, spring water, a sham “university,” a board game, bungled real estate deals, a magazine, a football team, a couple of failed marriages. The Donald’s goofiest venture, though, has got to be Trump Steaks, sold (for some reason) by Sharper Image and through QVC.  Steak “collections” sold for hundreds of dollars but reviews say the stuff was tough and greasy.

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Just What the Doctor Ordered: No TV Drug Ads

November 20, 2015

Just What the Doctor Ordered: No Drug Ads on TV

Pharmaceutical marketers spend almost $5 billion a year on U.S. television commericals and magazine ads.

“On Tuesday, the American Medical Association called for a ban on consumer advertisements for prescription drugs and medical devices, an attempt to help customers make the best, most affordable health care choices, the group said. The AMA claims drug advertisements create high demand for the expensive treatments that patients see on TV and online, when alternative low-cost medical solutions may be available and more effective.”

— “American Medical Association wants to ban ads for prescription drugs,” Loren Grush, The Verge

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How to Fix America: Branding

October 5, 2015

How to Fix America: Branding

“Our country needs to be glamorized. The branding of our country is at an all-time low. Now, ‘branding’ might not be the most beautiful word to use, but the fact is the country has been labeled so badly.”

— “Donald Trump Is Not Going Anywhere,” Mark Lebovich, New York Times Magazine

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