Posts Tagged ‘behavior’

The Truth About Dishonesty

September 18, 2012

Duke professor and behavioral economist Dan Ariely recently addressed the Royal Society for the encouragement of Arts, Manufactures and Commerce (RSA) on the topic of honesty. Video of his lecture is here, but the short animated excerpt above is even more fun.

Illustrator: Andrew Park of Cognitive Media for RSA Animate.

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Short Link: http://wp.me/p6sb6-ecs

Comments are welcome if they are on-topic, substantive, concise, and not boring or obscene. Comments may be edited for clarity and length.

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Trains and Brains

May 19, 2011

Trains and Brains (Not Drawn to Scale)

The classic London Underground Map, created by Harry Beck in 1933, is the granddaddy of all those schematic maps that chart subway systems in a simplified manner, without regard to the true scale of distances between stations. These maps reduce complex systems to comprehensible basics, but a recent NYU study shows that users actually regard the maps as if they were drawn to scale, and act accordingly:

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