Nutrition activists want to retire Ronald McDonald, fast food corporate spokesclown since 1963. Critics claim his TV ads target children and lure innocent infants into obesity by making unhealthy foods look like fun. They want Ronald to saddle up Joe Camel and ride into the sunset.
It could be worse for the burger-mongering buffoon. A crazed Internet mob has stormed Sesame Street, trying to starve Cookie Monster to death. Ronald is in no danger there; he’s no longer welcome in that neighborhood.
Is Mr. McDonald already history? Even now, youngsters are auditioning for his job:
“To 86″ means “to cancel an order” in lunch counter lingo.
Top image by Mike Licht. Download a copy here. Creative Commons license; credit Mike Licht, NotionsCapital.com
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Tags: advertising, childrens television, fast food, food, McDonalds, media, Ronald McDonald, television
May 7, 2010 at 12:24 pm
Update:
“Retire Ronald!: Raj Patel, MarkBittman.com
May 21, 2010 at 1:45 am
[...] situation has been pretty grim, but things are looking up for one older employee. Despite rumors to the contrary, Ronald McDonald is keeping his [...]
May 21, 2010 at 4:22 pm
[...] situation has been pretty grim, but things are looking up for one older employee. Despite rumors to the contrary, Ronald McDonald is keeping his [...]